Charli and Femke discuss their evolving perspectives on side projects, preferred platforms and content formats, and how these have changed throughout their careers, while also sharing their current goals—Charli opening up about her book writing journey and Femke explaining how her approach to her course is continuously evolving.

01:26 - Episode start

03:11 - How are you currently thinking about side projects? How do you describe what you do on the side when meeting new people?

05:23 - Perspectives on different platforms and content formats

08:38 - Charli’s main side project at the moment: writing a book

09:42 - Updates on Charli’s YouTube channel

16:00 - How Charli incorporates Claude into her creative process

17:00 - Strategies behind choosing and developing content formats

25:25 - Femke shares her vision for her business

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